Privacy Toy Escape

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Last updated: February 11, 2026

This Privacy Policy describes how Imagine collects, uses, and shares information when you use Toy Escape (the “Game”) and explains your privacy rights.

By using the Game, you agree to the collection and use of information in accordance with this Privacy Policy.

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Interpretation and Definitions

Interpretation

Words with capitalized initial letters have meanings defined below. These definitions apply whether the terms appear in singular or plural.

Definitions

For the purposes of this Privacy Policy:

  • Company, We, Us, or Our refers to the publisher of Toy Escape.
  • Game refers to the mobile game Toy Escape.
  • Device means any device that can access the Game, such as a smartphone or tablet.
  • Personal Data means any information that relates to an identified or identifiable individual.
  • Usage Data refers to data collected automatically through use of the Game.
  • Service Provider means any third party that processes data on behalf of the Company.
  • You means the individual using the Game.

Collecting and Using Your Data

Types of Data Collected

Personal Data

We do not require you to create an account or directly provide personal information to play Toy Escape.

However, certain data may be collected automatically through third-party services used in the Game.

Usage Data

Usage Data is collected automatically and may include:

  • Device type and model
  • Operating system and version
  • IP address (anonymized when possible)
  • Country or region
  • Gameplay events (levels played, session duration, crashes)
  • Advertising identifiers (such as IDFA or Google Advertising ID, subject to your consent)

Advertising

We use AppLovin as our advertising provider.

AppLovin may collect and process certain data to deliver personalized or non-personalized ads, measure ad performance, and prevent fraud. This may include device identifiers and usage data.

You can learn more about AppLovin’s privacy practices here:
https://www.applovin.com/privacy/

Where required by law (e.g. GDPR, ATT), ads may be shown only after obtaining your consent.

Analytics

We use the following analytics providers to understand how the Game is used and to improve performance and stability:

  • GameAnalytics
  • Google Analytics
  • Adjust

These services collect anonymized or pseudonymized usage data such as gameplay behavior, device information, and crash reports.

You can learn more about their privacy policies here:

Use of Your Data

We use collected data to:

  • Operate and maintain the Game
  • Improve gameplay experience and balance
  • Analyze performance and usage trends
  • Measure advertising effectiveness
  • Detect and prevent fraud or technical issues
  • Comply with legal obligations

Sharing of Data

We may share data only in the following cases:

  • With Service Providers (analytics and advertising partners) strictly for the purposes described above
  • For legal reasons if required by law or public authorities
  • In case of business transfer (merger, acquisition, or asset sale)

We do not sell your personal data.

Data Retention

We retain Usage Data only for as long as necessary for analytics, legal, or operational purposes. Data is periodically reviewed and deleted when no longer required.

International Data Transfers

Your data may be processed outside your country of residence. We take reasonable measures to ensure that adequate data protection safeguards are in place.

Security

We take reasonable technical and organizational measures to protect your data. However, no method of transmission or storage is 100% secure, and absolute security cannot be guaranteed.

Children’s Privacy

Toy Escape is not intended for children under the age of 13.

We do not knowingly collect personal data from children under 13. If you believe that a child has provided personal data, please contact us and we will take appropriate action.

Your Privacy Rights

Depending on your location (EU, UK, California, etc.), you may have rights to:

  • Access your data
  • Request deletion
  • Object to or restrict processing
  • Withdraw consent (where applicable)

To exercise these rights, contact us at the email below.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted with an updated “Last updated” date. Continued use of the Game means acceptance of the updated policy.

Contact Us

If you have any questions about this Privacy Policy, you can contact us:

📧 support@mylovelyplanet.org

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